By: Sue Sutcliffe Last month’s column talked about how businesses use social media video. From virtual tours to face-to-face-interviews to how-tos, the applications are endless. But how do you get started? Tools For most organizations, securing a YouTube channel is a smart first step. Brand your channel with your company name. Then customize it, using “settings.” It’s as simple as filling in the blanks with information and … [Read more...]
By: Glenn Hendry Accurately tracking traffic to business websites has always been a bit of a sketchy enterprise, involving a lot of Google analytics mixed with best guess scenarios. No longer, thanks to Search Engine People (SEP)and its newly unveiled SiteVisitorID software. Launched November 24, the service – dubbed ‘caller ID for websites’ – is expected to be a big hit with business owners, allowing them to accurately pinpoint … [Read more...]
New communication technologies, coupled with the Internet and mixed with changing consumer behavior, have disrupted business processes. Better mobile phones and new devices like iPads provide instant access to information. Online sites like Facebook, with 13.5 million active Canadian users (500 million worldwide), as well as Twitter and LinkedIn, are changing our habits and how we share information. As soon as the habits of prospective … [Read more...]
By: Sue Sutcliffe They say the early bird gets the worm; that early adopters get the business. Here’s a way to give your business a marketing edge using LinkedIn. What’s news? The world’s biggest business network recently rolled out exciting features and tools that can strengthen the impact of your LinkedIn presence and better integrate it with your other marketing strategies. One of the most powerful – and … [Read more...]
By: Richard Gauder Remember a life without the personal computer? How about cell phones? Have those two technologies impacted your life at home and at work? You bet. Enter the iPad, the next game changer. What’s the big deal? Three million iPads were sold in the first 80 days after the product launced. Sales continue at rapid rate, beating predictions five-fold. As other tablet devices, such as the Samsung Galaxy, enter the market … [Read more...]
By: Richard Gauder Being in the technology field, we are exposed to all sorts of technical gadgets, applications and websites and regularly share them around the office. Although there are many, here are some great ones when it comes to getting more out of your day. Simple, daily to-do lists: Ta-da List For those that like to make simple lists, this is a great website which can also be linked to a smart phone. Simply name a … [Read more...]
By: Glenn Hendry It may have started out as a simple proposal by the CRTC to charge more for excessive internet use, but energized consumers quickly turned it into a populist movement. And with a federal election on the horizon, politicians just as quickly turned it into a political opportunity. The result? Usage-based billing (UBB) is dead. At least for now. The plan to put a meter on Canadian computers was sent back to the drawing … [Read more...]
Duette® Architella® honeycomb shades are the company’s most energy-efficient product and the fastest-growing innovation in the extremely popular cellular category. Uncovered windows can literally be energy holes, depleting a home or business of up to half of its heating and cooling energy dollars. Specifically designed to address this problem, Duette Architella takes the air-trapping cellular structure of the original Duette … [Read more...]
The business world is no place for the technophobic. Today, it’s almost impossible to imagine carrying on any kind of business or connecting with customers, suppliers or just about anyone else without at least a basic computer and access to the Internet. Of course, the bar is always being raised. Chartered Accountant Greg Tugg, Partner with the Audit Group at RSM Richter LLP in Toronto, says today’s IT companies and service providers keep … [Read more...]
By: Laurie Izgerean E-learning, webinars, learning management systems and virtual classrooms are just some of the new words and phrases attached to education that didn’t exist within our vocabulary much before 1998. A variety of governments and educational institutions did have access to computer based technologies and programs for specific applications amongst themselves as early as the 1950’s. However, the rest of us needed Bill … [Read more...]